Starbucks VIA® Tribute Blend
Product Info
This inspired blend features four of our favorite coffees each from each of the four primary coffee-growing regions of the world.
Tasting Notes Spicy & Cherry
Enjoy this with: A piece of berry coffeecake and a pat on the back.
Product Details
Starbucks VIA® Tribute Blend
Here's to you - wherever the moment finds you.
What began as a once-in-a-lifetime coffee--a tribute to our customers, partners and roasters--is now one of our most loved and requested coffees. Each spring we roast 100% natural arabica beans to create this unforgettable blend of instant coffee. Aged Sumatra, sun-dried beans from Ethiopia, and coffees from Papua New Guinea and Colombia come together for a spicy and full-bodied blend with dark cherry notes. Enjoy this intense, deeply layered coffee, perfect for spur-of-the-moment moments.
How to Brew
It doesn't matter where you are – on a camping trip, a boat or even at the office – it's always easy to make a cup of Starbucks VIA® Ready Brew. Just follow these steps to instant satisfaction and a perfect cup of coffee.

The Starbucks Roast
Each coffee requires slightly different amounts of time and temperature during the roasting process to create a cup at its peak of aroma, acidity, body and flavor. We classify our coffees in three roast profiles so you can easily find your desired flavor and intensity.
- Blonde: Blonde-roasted coffees have a shorter roast time, lighter body and mellow flavors.
- Medium: Medium-roasted coffees are balanced with smooth and rich flavors.
- Dark: Dark-roasted coffees feature a fuller body and robust, bold flavors.
A Better Cup
We’re committed to ethically sourcing and roasting the highest-quality arabica coffee in the world. When we buy coffee this way, it fosters a better future for farmers, and a more stable climate for the planet. It also helps create a long-term supply of the high-quality beans we’ve been carefully blending, roasting and packing fresh for more than 40 years.